What we do
Four parts that fit together. Most businesses don't need all of them — which ones you need depends on where customers are being lost today.
Websites
We build the site and keep it running. A new site when the old one can't be saved, repairs to the existing one when it can.
A website isn't a brochure. It should answer what a customer is wondering right before they decide — and do it quickly enough that they bother to wait.
What it usually comes down to
- The page loads too slowly on a phone, where most people actually read it
- There's no way to see what things cost or how to book
- The service that pays best is buried under four headings
- Getting in touch means writing an email and waiting
Visibility
Being found when someone searches for what you sell. That means search engines, and increasingly AI services that answer questions directly without sending the visitor anywhere.
The difference matters: a customer who gets their answer from an AI never clicks through to any website. What decides the outcome is whether you appear in that answer.
What we look at
- What your customers actually ask before they buy
- What shows up today when they ask it
- What on your site makes you findable — and what makes you invisible
Automation
Things that would otherwise require someone to sit and do them by hand: catching an enquiry, routing it, reminding, following up.
We don't go into your operations. How you book, keep records or invoice is your system and your area. We work on the stretch before someone becomes a customer — and hand over in the way you already work.
Voice agent
We are building an agent that will take questions and bookings when none of you can answer. It will answer what it knows and hand the rest to you rather than guessing.
It will never promise a price or a delivery date on your behalf. That's deliberate: an agent that negotiates for someone else creates more problems than it solves.
The agent has not been built yet. The decision is that it should be live on the site so visitors can try it. Until then this section must contain no interactive part.
For smaller businesses
None of the above is right for everyone. If you run something smaller there's a simpler arrangement with a narrower scope and a lower commitment.
Get in touch and we'll tell you what it covers and what it suits.
The contents of the simpler arrangement are not defined. Prices exist internally, but what each level includes is written down nowhere. Anyone who gets in touch should get an answer the same day — that answer has to exist before launch.